Production Diary

In todays lesson we researched a multitude of different promotional methods existing in magazines. These included such things as fee gifts and tickets as well as signed memorabilia and merchandise. Magazines often offer these in order to entice readers to buy the magazine as often owning something 'rare' or 'unique' is very important. I realised that this was particularly poignant in my chosen genre of music because the fans are often very competitive and loyal, therefore it is possible to conclude that promotional methods in this case are important because often people will buy the magazines if they feel it will give them a greater position in society based on their improved knowledge or unique ownerships.